Global skincare floods the shelves, but a mother-daughter duo in India is flipping the script with a question brands here rarely ask: Are these made for our skin?
Years of deep research led Sherbin Ahamed and her daughter Mehek to launch Coforest, a line tailored for Indian skin and local weather. Unlike overseas blends that overlook Indian shades, humidity, and habits, Coforest delivers a personal touch that's fully Indian-made.
Coforest believes premium skin care should reach everyone, not be a high end treat. Focus is on safe, green, and working formulas, skipping harsh stuff and lab created bits. Drawing from natural herbs, they push for a skincare mindset in India that builds health over time, not just quick glows. This vibes with the trend of shoppers choosing clear-ingredient products for ongoing benefits. Their collection, from feather-light serums to soothing creams, works in tune with Indian skin, bringing smart and welcoming solutions.
Sherbin Ahamed drives it forward, holding a Skincare and Repair certificate from Harvard Medical School in the UK. Blending her worldly background with sharp takes on Indian skin woes, she and Mehek made a brand set to redefine the field.
"Market products are tuned to Western climates. Indian skin behaves uniquely amid our heat, smog, and heritage. Coforest closes that divide," Sherbin noted at the event kickoff.
As a rookie in the Indian wellness market, Coforest is pegged as an upstart. With rising smarts on plant based, effective skincare, now's the right moment. Field watchers predict the evidence based, nature fueled blends will appeal to those craving realness and results.
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